Functional areas of focus include:
- Strategy Formulation
- Business Development
- Product Marketing and Management
Subject areas of expertise include:
- Location-Based Services (LBS)
- Mobile Content and Applications
- Consumer Devices
- Wireless and Internet Business Models
- Investment Analysis
Recent News
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01.07.08: Partenza's Blair Swedeen Joins 1020, Inc. as VP, Market Development
Responsible for Marketing and Business Development at Location-Based Online Advertising Network -
11.16.07: Partenza's Blair Swedeen Featured in Bloomberg News
Garmin Withdraws Tele Atlas Bid, Ceding to TomTom -
11.15.07: Partenza's Blair Swedeen Featured in International Herald Tribune
Tele Atlas Deal May Be Last Hurrah for GPS Makers -
10.02.07: Analyzing the Impact of Nokia's Acquisition of NAVTEQ
What it means for Navigation, Mobile 2.0 and the GeoWeb -
09.24.07: Blair Swedeen Moderating Upcoming Local Search Panel
Navigation & Location USA 2007 Conference, "Locking in Profits from Local Search", December 4 - 5, 2007 -
07.30.07: Partenza Consulting Featured in GPS Business News
Analysis of TomTom's Offer for Tele Atlas -
07.02.07: Partenza Consulting Presentation to Mobile Monday Available for Download
What Developers Need to Know About Developing and Launching Location Based Services (LBS)
As you focus on the day-to-day operations of your business, you could be missing valuable new market and product opportunities. Do these questions sound familiar?
- What geography should we enter next?
- What is the largest new product opportunity facing our company?
- Who are the competitors and potential partners in our next market and how should we be positioned?
- How do our product portfolio and organizational competencies stack up versus the competition?
Partenza Consulting was founded to meet your needs. At Partenza Consulting, we have the experience, deep industry knowledge and relationships to help you find your way through the Mobile Location Based Services (LBS) marketplace. Whether you are looking for assistance with strategy, marketing or business development, Partenza can provide the objective outside analysis, strategic perspective or be the additional short-term resource you need to help you take advantage of more opportunities.